The Daily Vroom

Good morning Vroomers,

We’re keeping it high and wide today. Yesterday brought in just shy of $9 million in online sales across the major platforms, and a lot of that money went toward the upper end of the market. With so many auctions closing around the globe, it’s hard to keep up, that’s where we come in.

Hagerty continues to push their largest no-reserve collection ever. SBX just rolled out a new off-market Private Treaty program. And Bring a Trailer, it dropped the hammer on a zebra-wrapped RWB Turbo that practically dared you to look away.

Today’s issue is all about that top shelf. Big prices. Bold strategies. And a few quiet pivots happening behind the scenes.

Let’s get into it.

YESTERDAY’S TOP 5 SALES

Want to dive deeper into any of these listings? Just click on the car to take you directly to the listing.

Sale of the Day

I couldn’t possibly feature anything else today. Not when a zebra-striped, widebody, 575-horsepower Porsche 911 Turbo just galloped across Bring a Trailer like it escaped from Stuttgart and got lost at the zoo.

Yes, the wrap made some people dizzy. Others loved it. Either way, you looked. And that’s the point.

But beyond the stripes was real substance. Built by Nakai-san in 2014, this was the first RWB Turbo ever sold on Bring a Trailer. The car was originally white and prepped for paint, but the current wrap gave it unmistakable presence. Underneath, the engine was rebuilt by the seller with Mahle pistons, CP-Carrillo rods, Web Cam camshafts, and a custom-fabbed intercooler. The result was a track-tested, show-ready 911 putting down 575 horsepower at the hub.

JRZ remote-reservoir coilovers, Brembo brakes, Recaro buckets, Schroth harnesses, and a full cage transformed it into a proper weapon. The original panels and ADV.1 wheels came with the sale.

But what really made this one shine was the seller. 2FAM is one of the best in the game. They nailed the presentation, answered every question with clarity, and kept the crowd engaged with videos, backstory, and sharp commentary.

The bidding war reflected it. Over 29,000 views. 1,600 watchers. And two bidders pushing well past their own ceilings to close it at $286,000.

In a world full of custom 911s, this one had it all. Provenance. Personality. Power. And a seller who knew exactly how to bring it to market.

Zebra or not, that’s what separates the spectacle from the sale.

Second Chance Porsche

I can’t stay away from these second chance listings. There’s something raw about them. They reveal more than just a car’s spec sheet, they reveal the seller’s headspace. What they really think the car is worth. How much pride they’re holding onto. And what they’re willing to change when the first shot doesn’t land.

This one’s fresh. As in, the Bring a Trailer auction ended Sunday. And 24hrs later it was already back on the hunt over at PCarMarket. Respect to the seller and PCar for spinning it up so fast.

Here’s the car: a 1964 Porsche 356C coupe in Aetna Blue, riding on steelies, powered by a transplanted 912 engine with Webers and a pair of Magnaflows out back. It’s a semi outlaw setup with some nice touches, removed front bumper, Marchal style driving lights, clean tan interior with Coco mats, and disc brakes at all four corners.

So why didn’t it sell?

It topped out at $78,356. Which, for a non numbers matching, tastefully modded 356C with a 912 engine and driver quality cosmetics, might’ve actually been a fair price. But the seller wasn’t ready to let go. At least not yet.

Now here’s where it gets interesting: on BaT, the seller talked. A lot. Over 150 comments. Bantering with bidders. Defending the build. Quoting the last sale price from 14 months ago (claimed to be $110K). Dropping emojis like confetti. By the end, it was clear this was personal. “We want to sell it and even lose money,” he said. “However, the market has not changed this much in 14 months…”

And maybe that’s the problem.

The seller believed this was a six figure car. The market didn’t. And when those two worlds collide, one of two things usually happens: the seller adjusts, or the car becomes a ghost listing, bouncing from one platform to the next.

This relist suggests he’s still in the fight. But you have to wonder, what’s different this time? Will the tone change? Will the reserve drop? Or is this just the same play on a different field?

For buyers, this could be a real opportunity. You’ve got a motivated seller. A car with proven interest. And a second shot at a bid that already came close. If the reserve comes down just a hair, this could close.

Either way, I’ll be watching. Second chances are never just about the car. They’re about psychology. Strategy. Ego. Timing. And sometimes, they’re where the best deals hide.

Inside SBX’s Private Treaty Pivot

SBX just launched a Private Treaty Program, offering invite-only access to an off-market list packed with headline metal. Koenigsegg Regera. Porsche 911 GT1. Ferrari SP3 Daytona. McLaren F1. Ferrari 330 LMB. All available privately. All positioned as too rare, too exclusive, too discreet for the public stage.

On paper, it is polished. High-touch. High-trust. High-end. But the question is not what they are offering. It is why.

Maybe this is a smart evolution. Maybe SBX’s buyers really do not want to bid in public. Maybe sellers are not willing to risk a no-sale in front of thousands of watchers. Maybe this is what the market has been asking for. Quiet conversations, not countdown timers.

Or maybe it is a repackaging. A way to dress up static inventory. A high-gloss data funnel designed to capture names, not necessarily move metal. Or a velvet curtain to soften the optics when ultra-rare cars do not sell through auction.

It could also be something more urgent. A final swing at the hypercar thesis. A backchannel to prove these cars can sell, just not through the main stage SBX was built around.

Because the auction side has not consistently delivered at the highest end. There are a multitude of reasons for that. Many worth unpacking another time. But this move suggests SBX knows it. And instead of pushing harder in the same direction, they are quietly building another route.

Is Private Treaty a complement to auctions? A replacement? A hedge?

We do not know. But we are watching closely. When a platform created to revolutionize how the rarest cars are sold begins taking those very cars off the grid, it leaves one big open question.

What happens next?

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